SEO services in Nigeria, from an SEO company in Lagos

What SEO means for a Nigerian business

SEO (search engine optimisation) is the work that gets your business shown when someone searches for what you sell. In Nigeria that usually means Google on a phone, often with "Lagos", "Abuja" or "near me" in the search.

Good SEO brings customers who are already looking. You do not pay for each click, and the results keep coming after the work is done. It takes a few months to build, so it works best alongside WhatsApp, Instagram and referrals, not instead of them.

Local SEO in Lagos and across Nigeria

For searches like "dentist in Lekki" or "event hall in Ikeja", Google shows a map with three businesses before any website. Getting into that map is often the fastest win for a local business.

• Set up or fix your Google Business Profile: the right category, services, opening hours and photos
• Ask happy customers for reviews, and reply to every one
• Keep your business name, address and phone number the same everywhere
• List your business on Nigerian directories that still work, such as BusinessList.ng, Finelib and Nigeria Galleria
• Build a page on your site for each service and each area you cover

Getting named in ChatGPT, Gemini and Google AI answers

More people now ask ChatGPT or Gemini "who is the best… in Lagos?". These tools mostly repeat what trusted sites say: directories like Clutch, "top 10" lists on news sites, reviews, and clear pages on your own site.

We check what these tools say about you every month, fix the gaps on your site, and work to get you onto the lists they read. No one can promise a mention, but we can make it much more likely, and we show you the answers each month.

Our own results

We test everything on our own products first. SharpPunter, our sports app, got 15.6K clicks from Google in 3 months (August to November 2026). It averages position 1.3 on Google for "convert sportybet code to bet9ja", is #1 on Bing for its main search, and ChatGPT names it in answers. Read the SharpPunter story.

How much SEO costs in Nigeria

Most SEO in Nigeria is a monthly retainer, because results come from steady work. Prices vary a lot with how competitive your searches are and how much content you need. We give you a fixed quote in writing after a short call. For market prices and what you should get for your money, read our guide: How much does SEO cost in Nigeria?

What the first 90 days look like

• Month 1: we check your site, fix what stops Google reading it, set up tracking, and fix your Google Business Profile
• Month 2: we publish pages for the searches your buyers use, and list you on the directories that matter
• Month 3: we look at what Google is showing you for, improve the pages that are close to page one, and check AI answers
• Every month: a short report with clicks, positions, enquiries and what we do next

Who we do SEO for

We work with small and growing businesses that sell to people who search before they buy.

• Shops and online stores that want product pages on Google
• Clinics, schools, salons, gyms and other local businesses that want to be in Google Maps
• Service firms, such as lawyers, accountants, logistics and real estate, that want enquiries
• Apps and startups that want users from Google, Bing and AI answers

How to choose an SEO agency in Nigeria

• Ask for their own results. An agency that cannot rank itself or its own products will struggle to rank you.
• Walk away from anyone who promises #1 on Google. No honest agency can.
• Avoid cheap "1,000 backlinks" packages. They can get your site penalised.
• Make sure the reports show clicks, positions and enquiries, not just "impressions".
• Check who owns the work. Your website, content and Google accounts should stay in your name.